Well done. You developed the personas in enough detail to base design choices on, made good use of the bullet list (concise!) rather than the narrative, and developed some detailed goals. 10/10 mcm
Personas
Primary - "Anna"
- Female - Age: 20-30
- College student, with a job who crafts in her free time.
- Proficient - At ease with computers.
- Has used internet before to search for crafting information.
- Also relies on books, craft stores and friends/family.
- Beginning crafter - intermediate.
- Self-taught or one-on-one.
- Looking for hints, patterns, how-to's, pictures, lists of materials, instructions, etc.
- When stuck she is likely to go somewhere else
- Looks for - site content (nav bar) to see if anything interests her.
- Basic - beginning equipment.
- Not interested in reviews.
- She likes projects that are 'leveled' according to difficulty.
- Crafts at home.
- Prints off the patterns in black and white.
- Does not belong to a guild.
- Crafts for self, family and friends.
- Doesn't look for volunteer work.
Anna's Goals:
- Find information on crochet and sewing.
- Find printable patterns at her skill level that work with the equipment she has available.
- Looking to get at information quickly.
Secondary - "Edith"
- Female - Age: 40+
- Retired, but still active. She crafts in her free time, often for gifts.
- Less experienced with computers than younger users.
- Has used internet before to search for crafting information.
- Also relies on books, craft stores and friends/family.
- Intermediate to expert skill level.
- She has had some professional instruction and classes.
- Looking for hints, patterns, how-to's, pictures, lists of materials, instructions, etc.
- When stuck she is likely to go somewhere else.
- She is looking at the content, clarity of instructions and whether it's something she wants to make.
- She has most of the items she needs for whatever craft(s) she is interested in.
- Not interested in reviews.
- She likes projects that are 'leveled' according to difficulty.
- Crafts at home.
- Prints off the patterns in black and white.
- Does not belong to a guild.
- Crafts for self, family and friends. Mostly as gifts.
- May look for volunteer uses for crafts.
Edith's Goals:
- Find information on her craft.
- Wants printable patterns at her skill level.
- Looking for patterns and ideas for crafts that would make good gifts.